February 2019 Blog Posts
Connectivity is King During Auto Show Season
02/05/2019 by I-CARLarge LED screens line the walls and ceilings; a large rope structure brims with school children on mid-day field trips; a shining Chevy Silverado spins on a platform, and to its left sits its cherry-red twin made entirely out of Legos.
Walking into the North American International Auto Show induces a feeling similar to passing through the gates at an amusement park. The lights, the crowds, the surround-sound displays of the latest vehicles in action, and multiple virtual reality simulations, all exude an aura of imagination that’s almost unparalleled.