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I-CAR®, in partnership with the National Auto Body Council (NABC), has announced it will pilot a membership discount program for I-CAR Gold Class® businesses. The promotional offer includes a 30 percent discount toward NABC Bronze Membership through December 31, 2014.
“I-CAR and NABC have complimentary goals of encouraging professionalism and promoting a positive image of our industry,” explained Jeff Peevy, I-CAR Senior Director of Field Operations and Segment Development. “I believe all of us within the collision repair industry have an obligation to promote a positive image of it. And one of the best ways to achieve this is to support and enable the growth of an organization designed for this purpose.”
NABC membership provides businesses with an array of opportunities for members to reinforce their leadership role within the industry and community, and foster goodwill throughout those communities. The NABC also implements community-based programs like Recycled Rides, Distracted Driving Initiative and First Responders Emergency Extrication, while recognizing those in our industry who epitomize the fundamental goodness which exists in the collision repair world.
Recycled Rides is a widely-known and unique program in which insurers, collision repairers, paint suppliers, parts vendors and others collaborate to repair and donate vehicles to deserving individuals and service organizations in local communities throughout the country.
NABC Executive Director, Chuck Sulkala explained, “In addition to helping make a difference in someone’s life, participation in NABC initiatives such as Recycled Rides, provides many intangible benefits. Within a business, it creates rewarding experiences, excitement and pride in and for your team, plus has a very positive impact on the community. The enhanced recognition of our member’s businesses in their community as a result of gifting a Recycled Rides vehicle is an added benefit of membership.”
Over 800 vehicles worth in excess of $10 million have been donated through the NABC’s Recycled Rides program since its inception in 2007.
“Collaborating with an industry powerhouse like I-CAR really helps the NABC to enroll our industry to evangelize about just how good it is for others to rub elbows with all of us,” said Nick Notte, NABC president. “We at the NABC are delighted that I-CAR has embraced our vision and is so willing to help NABC reach out to even more quality individuals and businesses.”
Gold Class businesses are encouraged to take advantage of this special promotion. To learn more about the NABC or Recycled Rides, visit nationalautobodycouncil.org.
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