I-CAR Strengthens Leadership Team with Key Appointments

February 15, 2024

Focused Team Positioned to Build Upon Industry Partnerships and Technical Expertise

HOFFMAN ESTATES, IL, February 15, 2024 - I-CAR, the collision repair industry's not-for-profit body championing technical educational programming, related technical information and services, and most recently undertaking industry-wide effort to especially attract and deploy technician talent across the industry, is pleased to announce strategic appointments to its executive leadership team, with immediate effect. These positions, focused on building both strong industry relations while continuing to enhance technical programming at all levels, are being made to further build I-CAR's position as the industry's leader and expert on vehicle technology and related technical educational programming.

Jeff Peevy, an I-CAR veteran with more than 20 years of industry experience, has been appointed Vice President, Industry Relations. In this pivotal role, Jeff underscores the organization's commitment to fostering essential industry relationships. Jeff brings a wealth of experience and a proven track record recently spearheading the strategic development of I-CAR curriculum and technical relations efforts.

Jeff PeevyPrior to rejoining I-CAR in 2020, Jeff served as President of the Automotive Management Institute (AMI) and as the 2019-2020 Chairman of the Collision Industry Conference (CIC), showcasing his leadership and dedication to advancing industry standards. His long, successful history and profound dedication to I-CAR's mission of “complete, safe & quality repairs for the ultimate benefit of the consumer” uniquely positions him to drive strategic engagement aimed at the continued enhancement of industry repair standards.

Reflecting on this appointment, John Van Alstyne, CEO & President, expressed, “Jeff's strategic insights and industry acumen will undoubtedly elevate our efforts to better serve the collision repair community.”

Additionally, I-CAR is pleased to announce the appointment of Mark Miller as the new Vice President, Technical Operations taking over Jeff Peevy's prior duties. In this critical role, Mark will spearhead the company's ongoing technical initiatives.

Mark MillerMark brings a wealth of expertise to I-CAR, having recently served as the Vice President of OEM, Innovation, Procurement, and Quality at the Boyd Group-Gerber Collision and Glass. Prior to his role at Boyd-Gerber, Mark had a distinguished 31-year career at General Motors, where he held various senior leadership positions in Customer Care and Aftersales. His responsibilities included overseeing key aspects such as Global Service and Warranty Operations, Advance Propulsion Service Engineering, Field Service Operations, Technical Training, Inventory Management, and Wholesale Part Sales.

With an extensive background in Engineering and Fixed Operations, Mark is well-positioned to lead I-CAR's Technical team. His extensive involvement in automotive service uniquely prepares him to contribute significantly to I-CAR's growth and success. Beyond his professional roles, Mark also has made notable contributions to the industry, evident in his service on the Automotive Service Excellence (ASE) Board of Directors and as the past Board Chairman for the ASE Educational Foundation. This highlights Mark's commitment to advancing industry relationships, standards, and education.

"Mark's expertise and leadership in technical operations will be instrumental in driving innovation and excellence that will benefit the industry," commented John Van Alstyne. Together, these strategic appointments mark an exciting chapter in I-CAR's journey, strengthening our leadership team to better collaborate with like-minded industry advocates while continuing to better serve the collision repair community.”

To learn more about I-CAR's leadership team and award-winning culture, click here.

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About I-CAR

Founded in 1979, I-CAR is a not-for-profit education, knowledge, and solutions organization designed to support the evolving needs of the Collision Repair Inter-Industry. I-CAR, which is accredited by IACET (The International Accreditors for Continuing Education and Training) is focused on improving the quality and safety of auto collision repair for the ultimate benefit of both the industry and the consumer. For more information, please visit www.i-car.com.